Ground zero New York photography
New York City Photography
05/02/2019

International Tunicate Meeting

 
 
Project scope Design a visual identity for a scientific congress
Description The International Tunicate Meeting being in it's 10th edition, the 2019 organizing committee decided to give it a new visual identity.
Client CNRS

ITM brochure
tunicate

This mission was a graphic design challenge. The little creature at the center of the ITM meeting is a tunicate - often called 'sea squirt' outside the scientific community. It bears all sorts of interesting shapes but essentially will look like some sort of organ - a heart, perhaps. We were asked to come up with a logo with a serious, yet not too formal feel. Incorporating a tunicate was essential but not so easy. We felt that using its shape as negative space was a good way to be playful white keeping a serious side.
 

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